Most businesses collect data on their customers and potential customers, and many will use this for marketing purposes. It’s a very simple and effective way to build your business. But do you know the law on email marketing? Any marketing campaign you are planning must comply with the relevant regulations. Take email marketing, for example:…
What would you do if you lost all your competition data? It wouldn’t happen to you, right? It’s never happen before, so why would it happen now? Hmm. But… what if it does happen? What if your system corrupts or a virus gets in and everything is wiped? What would you actually do? Could your…
The idea of a private cloud evokes images of something heavenly, maybe with a pina colada thrown in, and that’s not too far from the truth. Having our own private cloud is indeed heavenly. We’ve recently created a really special place for our clients: a safe and secure haven behind a robust firewall. There may…
Have you heard of Two Birds? If you haven’t you soon will. They are a new distillery based in Market Harborough, Leicestershire, who produce the finest gin, vodka and absinthe. So good is their gin, that they have recently won the Craft Distillers’ Alliance craft gin award for 2013. It’s good stuff and we can…
DIY. The thing that everyone thinks they’re a master of, but really only a few people can actually put up shelves that are straight and will hold the weight of twenty hard back books. We’ve all tried it and it’s not as easy as it looks. The same goes for websites. There is a plethora…
2013 has been touted as the year of responsive design for websites, but what’s the difference between responsive design and mobile specific websites, and why does any of it matter? In the period between May 2011 and May 2012, mobile internet usage grew by 3.9%, while desktop usage fell by the same amount, according to…
Earlier on this year we worked with a large company to create a content management platform on which selected members of the public reported on the Olympics. The platform allowed the company to judge individual submissions based on set criteria, with them choosing a few winners who were really good at creating content. These winners…
It can be a real challenge when your business develops overseas. Especially if your language skills can’t take you beyond the business conversations you have with your suppliers. What about the website you need in Mandarin or Dutch in order to reach your new customers? The majority of our customers are based in the UK,…
Not all the games played this summer will be played on the Olympic stage, and we are helping one client manage a worldwide promotion that involves gaming on the Xbox platform. Offering a range of amazing prizes across the world sounds like an fantastic idea and with our help in the background supporting the technical…
This week we completed a project for a client allowing automatic logging of information about an in-process production line. The process involves the manufacture of prescription lenses and our solution allows the client to record key information about each batch as it passes through the various sensors. Although not our typical type of job, it…